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website speed

5 Proven Ways to Determine if your Site is Too Slow

Posted by on August 29, 2019

A fast website is essential to fostering a positive user experience and achieving a favorable search engine ranking. But how do you know if your website is running slowly? And what should you do if you discover that your site is too slow? Below are five proven ways to find out if your site speed is under-performing and some simple steps you can take to speed up your site. How can you find out if your website is running slowly? The best way to determine if your website is performing too slowly is to run a test. And thanks to … Continue reading 5 Proven Ways to Determine if your Site is Too Slow


google maps

Tips to Turn Google Maps Into Your Next Advertising Platform

Posted by on August 22, 2019

Google Maps is undoubtedly among the most valuable tools the tech-giant Google has offered the world. When traveling to an unfamiliar place, you don’t have to resort of paper maps or ask people for directions. You simply open your Google Maps, indicate your destination, and you are good to go. Google Maps is the most-used navigation app by mobile users. It ranks first in the US among the most popular mapping apps. In April 2018, Google Maps record 154.4 million unique users. Google Maps ranks fourth after YouTube, Facebook, and Google Search in the list of leading smartphone apps in … Continue reading Tips to Turn Google Maps Into Your Next Advertising Platform


A Solopreneur’s Marketing Toolkit for Increased Productivity

Posted by on July 31, 2019

As a solopreneur, you’ve got work up to your ears and the pressure is high because you’re doing everything alone. From generating leads to retargeting, you find it hard to keep up. To keep your solo business afloat, you must multitask and do more than one job all at once. With just one person (you) doing the marketing for your business, it’s easy to get overwhelmed and maybe even a little unmotivated. That’s why it’s so important to take advantage of the many marketing tools available so that you can save time and reduce the headache from running your business … Continue reading A Solopreneur’s Marketing Toolkit for Increased Productivity


What is Geofencing? How does it work?

Posted by on June 26, 2019

Geofencing is a buzzy mobile app capability that’s been around for at least a decade; however, developers are only now seeing the full potential of geofencing for building a great user-first experience. While geofencing received some attention in relation to user privacy, new tools are considering how geofencing can better surprise and delight customers – and in the future, radically change the way companies deliver location-based experiences. From sending a tailored promotion when a customer enters a retail store to powering order-ahead food delivery, geofencing plays a key role in making mobile apps contextually aware. How does geofencing work, and … Continue reading What is Geofencing? How does it work?


Need a Mailing Address in Ohio

Posted by on February 4, 2019

One of the trickiest parts of Search Engine Optimization has always been having a physical domicile in a state, or region of the US that you choose to do business. Google REQUIRES you to have a brick and mortar where you operate, and it cannot be a USPS Post Office box. BUT… It can be an address at the Bash Foo Entrepreneur Center! You can use our address here in Tipp City, Ohio to register your business or a location of your business. All it takes is completing USPS Form 1583 and presenting a valid form of ID to get … Continue reading Need a Mailing Address in Ohio


geofencing: Target Market New Customers Map Pin Illustration

Why Your Digital Marketing Should Include Geofencing in 2019

Posted by on January 30, 2019

When you invest your advertising and marketing dollars, it’s important to focus on specificity. You want to make those dollars go as far as they can. That means looking for innovative ways to streamline and spread your message with a targeted group of individuals whom you know need the products or services you’re offering. One way to do that is through geofencing. Geofencing is a creative, geospatial marketing strategy; it takes advantage of new technologies to get your message in front of the right people. In this post, we’ll examine what geofencing is and all the ways it can help you … Continue reading Why Your Digital Marketing Should Include Geofencing in 2019


Road not taken; Opportunity road sign

The Road Not Taken: 5 Digital Marketing Ideas for 2019

Posted by on January 14, 2019

Taking the road not taken: When the crowd wants to zig, you move to zag. Driving in the empty lane. Better yet, driving off-road. You are always swimming upstream. Running into the wind. That’s what taking the road not taken means. In the advertising world the river is flowing a certain direction in 2019. According to Ad Age, GroupM, one of the major ad forecasters, is predicting slower advertising growth in 2019, and has reduced its projection from 3.9 to 3.6 percent. There are a number of factors involved in the slowing growth; but with the decrease in the growth … Continue reading The Road Not Taken: 5 Digital Marketing Ideas for 2019


website-integration

Website Integration Benefits the Bottom line

Posted by on December 28, 2018

Whenever the topic of website system integration (SI) comes up, many CTO’s will reach for the Pepto Bismol. Just the thought of the subject stirs thoughts of their venerable site strewn in pieces on the ground like a plane wreck. Yet, the truth is if your site is not fully integrated, you may be siphoning profits from your bottom line. A truly integrated website lets the left hand know what the right hand is doing. The result is fewer snafus in inter-departmental communications, a more cohesive portal that disseminates information in a user-friendly environment, and fewer lost opportunities. Integration Complexity is … Continue reading Website Integration Benefits the Bottom line


wordpress-gutenberg

New CMS Editor Puts Spotlight on WordPress’s Future

Posted by on December 17, 2018

How WordPress Gutenberg will Impact Websites and Design Expectations WordPress’s first-year anniversary of the Gutenberg CMS editor is here and reviews are a mixed bag. The release has been greeted with great fanfare as the first significant addition to WordPress’s quiver in more than a decade. However, it’s reception has been met by many WordPress purists with dismay. After all, in some circles, changes to the venerable open-source platform is tantamount to sacrilege. Many are concerned that if Gutenberg becomes ingrained into its ecosystem, the new editor will be incompatible to existing WordPress websites. However, it’s important to keep in … Continue reading New CMS Editor Puts Spotlight on WordPress’s Future


web design company at work

Demand the Best From Your Web Design Company

Posted by on November 5, 2018

In order to enjoy a reputation as an exemplary web design company, you first must be remembered as a great listener. It is through this single auditory activity that distinguishes a mediocre web designer from an excellent Dayton web design company. Unfortunately, too many web designers put the cart before the horse by trying to fit a business into a preordained formula. In fact, every business is unique with its own set of objectives, profile, even its own personality. Very often, your first meeting with a web design company will entail a questionnaire that’s designed to capture as much information … Continue reading Demand the Best From Your Web Design Company


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