7 Easy Ways to Build your Mailing List
Ask everyone that comes to your place of business. Put a sign-up sheet at your register or reception desk. Ask callers on the phone. If you’re a web-based operation, send a follow-up after an order asking if they’d like to continue to hear from you. Have your employees and staff ask too. Don’t be shy! Studies have shown that over half of people will provide their email addresses if asked. Ask people you meet in professional settings. There’s a lot of networking going on at trade shows, conferences, seminars, and industry events— tell your new contacts about your email newsletter and...
read moreWriting a Standard-Based Press Release
So what do you get when you mix the release of a traditional press release with social media that syndicates the release to all the right people? Well, business success of course! We love how wildly successful our clients have become using just this technique. Would you like to have your company featured in Forbes or the New York Times, how about on TV on CNBC, NBC, or the Lifetime Channel? Of course, there is always the benefit of driving hundreds more fans to your facebook and web page to constantly receive your news updates. First things first though.. You have to learn how to write...
read moreCaphyon’s Advanced Link Manager and Advanced Web Ranking
Our list of Social Media and Search Engine Optimization tools are comprised mostly of SaaS or “Software as a Service” where the analytics software resides “in the cloud” and accessed through web API’s. Recently, I had the opportunity to review Caphyon’s Advanced Link Manager and Advanced Web Ranking software. Unlike SaaS, this software runs on your PC, crunching online data and quickly presenting it to the user. Caphyon’s suite of SEO software tools do fill a space that SaaS providers have missed on. Primarily, customized reports. While a dozen search...
read moreAre QR Codes Relevant?
You probably have seen QR Codes but have not known what in the heck to do with them. Well join the club. You are among the millions of Americans that have had this new engagement strategy foisted upon them by marketing types like .. Well me.
read moreBing and Google to add Social Web Results
Enter today. Now the masters of information (not knowledge) have cobbled together a way to present search results assembled from twitter and facebook public streams of thought. How thinly veiled that barrier to entry to publish and share information is today.
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