I just want them "my customers" to call me!!
At the end of the day it comes down to a customer picking up the phone and dialing a number and listening to the reassuring confidence of the contractor who wants to earn their business.
read moreI wanna win! Tix to Social Media Success Summit
OK, so here is my story. Overachieving SM specialist and community manager looking to meet and learn new techniques from the digital marketing superheroes of today in order to lead hundreds of small and medium sized businesses to build strong communities rallying around their brand. Recently experienced a string of family, economic and employment challenges which prohibit me from flying to SoCal to meet with these guys in person. The Social Media Success Summit is right down my alley. I can sit in the comfort of my SM castle here in Tipp City, Ohio and experience the Session Objectives! How...
read moreHelp Me Crush Type 1 Diabetes
The JDRF Walk for a Cure is scheduled for October 3rd, 2009 in Dayton, Ohio. Please consider making a small donation to help our three year old son, Connor in his fight. Help us to Crush Type 1 Diabetes for good!
read moreMaking difficult things look easy
Seth’s Blog: The Houdini technique. Seth Godin takes a page from conventional wisdom while describing how marketing slight of hand can turn consumer optimism on its head. Seth uses the example of how airlines make the incredibly complicated task of airline flight look easy. Take for example the TV ads for carpet cleaners where the gentleman spills grape juice, coffee, dirt and other matter on the carpet and with one cut-scene and wipe of the towel the stains are removed. Trusting consumers look past the cut-scene action and rationalize that they will never experience such a disasterous...
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