Are you paying too much for your Social Media campaign?

Are you paying too much for your Social Media campaign? Is it slurping up cash like a freight train? Does it keep you from paying your utility bill or from sleeping at night? Then yes.. you are probably paying too much, but overall social media has demonstrated that it can be highly effective at reaching more people who are better targets for your advertising dollars with a higher propensity to buy. Think higher conversion. Think Socially.

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Are you an A, B or a C?

While everyone can agree that networking is an important part of a job search, the members of these organizations actually go a step further to develop the individual into a better and more educated job seeker readying them for the challenges of today's job market. I have a strong belief that tomorrow's economy will be driven by those between the ages of 25-45 and also that the positions that these individuals will eventually have are not even currently envisioned. Think all new job titles, new responsibilities and new focus.

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Memorial Day Parade

Have a blessed Memorial Day! Photo of me and Connor in the Tipp City, Ohio Memorial Day Parade

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Twitter in Plain English

A great introductory video for Internet users curious about the use of Twitter.

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Don’t Hate our Veterans

While all that noise may occasionally distract or even detract from your love for our Country, I suggest that you don’t hate the veteran… rather hate the game. Hate the fact that humans are fundamentally greedy and self-serving. and Hate the fact that politicians lead with the sword in order to stay in power.

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