Bacon, Pork and Swine (Puerco??)
Swine flu is only the latest attempt to besmirch the reputation of America's favorite white meat (after chicken of course). Even the President is getting into the game of Online Reputation Management.
read moreSM Communities are not a right-they are a privilege
Marketing Articles | Business to Business Marketing Features. Good article on how businesses can build their own communities. One caution I have to throw out there is the concern with the “Determine Funding” situation. If you truly don’t have SM funded and you stand up a SM outpost on Facebook and add a few odd friends, you could very quickly lose control of the conversation if there is no one monitoring and moderating the conversation topics. You should at least have someone indicated as your key SM analyst who as a regular part of their duties will perform the rest of the...
read moredestinationCRM.com: Social Media: The Five-Year Forecast
destinationCRM.com: Social Media: The Five-Year Forecast. What an exciting time! Social Media is going to rule the roost according to Forrester research released today. I am very glad to be working on the bleeding edge of this new vista. If you are a business looking for guidance or assistance in setting up a social media presence, please contact me! Michael McDermott Community Manager Bash Foo Social Media
read moreAnother Social Media Success (not Zappos)
Over the past couple weeks I have been searching for an "anchor client" that would be interested in hiring me to use Social Media as a Reputation Builder, versus traditional Advertising. In working with these potential clients I educate them how to understand the importance of engagement and interaction, and then I strive to push them to reach outside of these traditional marketing barriers to develop interactive strategies to enhance their brand. Is your brand ready for Social Media? Can your company "get over" brick and mortar marketing sensibilities to begin to engage your customers?
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